The breakfast, titled Digital Disruption, is the fourth in a series hosted by City of Canning and aims to find alternatives for solving customer problems, in a cheaper, quicker and more convenient way, with technology playing a key role.
Mr Ridd, who honed his expertise at Microsoft, was most recently managing director of Australian accounting software start-up Xero. Over five years, he helped grow the company to become Australia’s largest online cloud accounting software provider.
Canning chief executive Arthur Kyron said booking Mr Ridd was a boon for the business community.
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Mr Kyron said one of his priorities was to develop Canning’s digital presence in the community.
“I will be working to ensure that Canning creates a digital business model, with greater access to public Wi-Fi and more opportunities for the community to access digital technology,” he said.
Victoria Park chief executive Anthony Vuleta said Chris Ridd’s thoughts on digital disruption would be beneficial to local business owners.
“The Town has embraced digital change, with our digital hub, completed NBN rollout and free Albany Highway Wi-Fi,” he said. “Hopefully attendees will gain some insight and come away with ideas on how to adopt new technologies.”