Midland and Ellenbrook pet owners urged to take part in PETstock’s national microchipping initiative

Dr Kate Sharpin with Ziggy.
Dr Kate Sharpin with Ziggy.

PET owners needing microchips for their furry friends are encouraged to take part in a national microchipping initiative in Ellenbrook and Midland this month.

Business chain PETstock are providing $10 microchip services to ensure pets can be identified if they become lost.

The initiative is run in conjunction with PETstock’s charity arm, PETstock Assist to offer the service below its usual price, which could cost about $80.

Charity and events coordinator Jess Guilfoyle said the three-year initiative had reduced the number of non-microchipped pets in Australia year-on-year.

“In 2016, more than 8210 animals were microchipped during the event and in 2017, we were pleased to see those numbers reduced to 6566 – demonstrating the decreasing number of Aussie animals in need of microchipping,” she said.

“Microchipping is mandatory in most states however thousands of pets have fallen through the cracks, whether that be due to the cost of microchipping or older pets that were already of age when mandatory laws were introduced.”

National project manager Christine Robertson said once pets were microchipped, they could be tracked down online or through a local vet.

“Losing a pet is traumatic however microchipping provides a level of protection and peace of mind that their beloved pet can be returned to them,” she said.


What: PETstock Ellenbrook and Midland Microchip Blitz

Where: 11 Main Street, Ellenbrook and Shop 3/5 Clayton Street, Midland

When: October 20 and 21

Cost: $10 per pet (by appointment only)

Book at petstock.com.au