Leanne Smith (Centre Manager, DFO Perth).  A look at the DFO two months after opening to the public.
Camera IconLeanne Smith (Centre Manager, DFO Perth). A look at the DFO two months after opening to the public. Credit: Supplied/David Baylis www.communitypix.com.au d488998

DFO Perth kicks off Big Brand Sale with VIP event

Belinda CiprianoEastern Reporter

IT was all about drag and discounts as DFO Perth hosted its first VIP night and Big Brand Sale shopping experience last night.

The invite-only event saw Perth’s most stylish sip champagne, sample canapes while being entertained by Kylie Minogue drag queens.

The outlet, which opened in October, will hold its first Big Brand Sale this weekend with retailers offering above the 70 per cent currently on offer at most stores.

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Centre manager Leanne Smith said she hoped to see customers further embrace the outlet this weekend.

“Our general offer is up to 70 per cent off all year round and this weekend is above and beyond,” she said.

“I encourage you to all look at the offers list and we look forward to you having a great experience.”

Ms Smith also announced the centre would be partnering with the WA Museum Foundation holding activations throughout the year.

“There’s going to be some great reasons to come back,” she said.

One VIP also walked away with a $1000 Golden Kylie experience, including double passes to Kylie’s Perth concert and the Kylie On Stage exhibition and a $500 DFO voucher.