‘Creative’ billboard for untidy block goes up

The site of the billboard at Walter Road.
The site of the billboard at Walter Road.

The proposed double-sided hoarding sign will be erected on vacant land, previously a service station and will be 12m wide and 3m high.

Council was asked to refuse planning approval due to several non-compliant issues in the Town’s adopted Local Planning Policy No. 16 including control of advertisements, inconsistencies with the objectives of the local shopping zone and preservation of the amenity.

Cr Jenny Carter agreed with the officer recommendation, saying the proposed sign added no amenity and was an eyesore.

‘We will have no say on the advertising that will go on the billboard and she urged councillors to think carefully before giving into the proposal,’ Cr Carter said.

Cr Paul Bridges agreed.

Crs Pule, Brink-worth and Lewis disagreed with the recommendation and put forward a motion to grant approval, with Cr Pule saying the billboard was a creative solution to an untidy block.

The billboard will go ahead, subject to several conditions including a detailed landscaping plan, landscaping completion, and the sign being constructed and maintained to the satisfaction of the develop- ment services.