Don’t underestimate the value of undergarments

Community Newspaper Group advertising executive Margaret Cheetham and sales manager Melinda Prinsloo buried under a pile of donated socks and jocks. Picture: Marcus Whisson d405861
Community Newspaper Group advertising executive Margaret Cheetham and sales manager Melinda Prinsloo buried under a pile of donated socks and jocks. Picture: Marcus Whisson d405861

The campaign, which finished last week, encouraged people to donate clean, new underwear or socks at collection points in the reception areas at all Community Newspaper Group offices until the end Homeless Person’s Week.

Eastern Reporter sales manager Melinda Prinsloo said it was important to give back to the community and the campaign was a great one to be involved with.

‘It has been an honour to be a part of this initiative as it is about helping WA’s homeless and charity should start at home,’ Ms Prinsloo said.

‘Being homeless can happen to anyone, it is all about what life throws at you.’

Ms Prinsloo added she was happy to see so many people supporting the initiative, and was overwhelmed by how the community had come together to help their own.

‘We have had an overwhelming response from our readers and it will all help out so many people – we are so pleased.’

Community Housing Coalition of WA executive officer Barry Doyle said the support for Homeless Persons Week 2013 from the broader Western Australian community was truly amazing.

The Sox and Jox campaign helps the Community Housing Coalition of WA provide clothing to West Australians in need.