A SOCIAL media campaign has sparked community group 'We Heart Basso' and local residents Rebecca Stuchbery and Julie Fazey to start a collection for the Ruah Centre.
The community services organisation provides services in housing and homelessness, mental health, domestic violence and women leaving prison.
Ms Fazey, who owns the gift store Daisy and Rowe, said the idea came from social media campaign Essentials for Women of Perth and her desire to help.
‘I was trying to come up with a way other than a personal donation that I could help and the wonderful people who run the We Heart Basso Facebook page suggested using my shop as a drop-off point for donations in the area,’ she said.
‘It’s been very much a team effort.’
Needing about 500 items ranging from toothbrushes, sanitary products and deodorants to moisturisers and shower gels, Ms Fazey said the duo and Bassendean Cultural Development Officer Julie Rosario were working hard to reach their target.
‘We have been active in ensuring our local community is aware of the campaign, and doing the actual work of getting the donations from the shop to where they need to be,’ she said.
‘The people of Bassendean are incredibly generous and we’re on the way to reaching our target. Of course, it would be great to exceed 500 items.’
A resident of more than 20 years, Ms Fazey opened her homewares and gift store seven months ago and is a big part of the rejuvenation of Old Perth Road.
The campaign runs until 4.30pm on Thursday, November 27.