Using a virtual reality headset, visitors to the Sundance site can take a high-resolution virtual look at a selection of apartments and admire the views.
The Psaros development on Brighton Road, 500 metres from the beach, will feature 100 luxury apartments across seven storeys and include a resort-style pool, gym and sustainability initiatives.
Psaros chief executive Danny Psaros said the proliferation of virtual technology offered a unique and truly immersive insight for people looking to buy off the plan.
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READ NOW“Buying an apartment off the plan is a big decision in anyone’s eyes,” he said.
“Through the use of virtual reality and other tools, we’re giving people an entirely new perspective and something which really lets them see themselves living there.”
An on-site architectural model and viewing platform showcasing the views are also helping potential buyers get as close to the real thing as possible.
Sundance is more than 50 per cent sold since being launched last September.
Psaros managing director Mike Enslin said the strong interest in Sundance reflected the wider public support for the future vision for Scarborough.
“The sheer number of inquiries we’ve received and the fact that over 50 per cent of apartments at Sundance have already sold is a ringing endorsement of the attitude towards the Scarborough redevelopment,” he said.
As one of the first residential projects launched after the redevelopment announcement, Mr Enslin said it was important Sundance stood as a beacon for the area’s future.
“For us, it was really important to design a project that is emblematic of a future Scarborough and I think Sundance really encapsulates the sense of excitement that is in the air.”
Construction of the complex is due to start this month.
Visit www.sundanceby psaros.com for more information.