Football West and Insurance Commission of WA pair up to promote Belt Up message

stock image.
stock image.

FOOTBALL West this week began to distribute about 2000 footballs to amateur and regional clubs around the state to promote the Belt Up road safety message from the Insurance Commission of WA.

Belt Up is a road safety awareness campaign to promote wearing seatbelts on WA roads to reduce the severity of injury in a crash.

Wanneroo MLA Sabine Winton kicked off the launch on Sunday morning at the Kingsway Sporting Complex by presenting footballs to Wanneroo City players.

“It’s a great initiative that football has these branded football to help get the message across,” she said.

Ms Winton said that with many young players starting to drive, the message targeted an important demographic.

Football West chief executive James Curtis said: “We are proud of this partnership with the Insurance Commission of WA and delighted to do our part in promoting road safety in this way.”

Wanneroo City president Dean Bell was especially pleased with the colour of the balls.

“The Belt Up logo in red and white – our club colours – I’m more than happy,” he said.

“We all know this is a serious message to everyone in the community and it’s a great idea. The ball will be put to good use – any time we can save money, I’m happy.”

The Insurance Commission of WA has naming rights to the men’s amateur league, amateur cup, amateur reserves league, amateur reserves cup, masters league, master’s cup, metropolitan league and metropolitan cup.

The Men’s State Cup has been rebranded to the Belt Up Cup, while a number of competitions now have Belt Up rounds, including the National Premier Leagues WA and the Women’s State League.

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