Fremantle BID continues to help improve CBD


Fremantle BID distributed more than 120 planter boxes to businesses all over Fremantle, one of their most popular projects.
Fremantle BID distributed more than 120 planter boxes to businesses all over Fremantle, one of their most popular projects.

FOUR years into their tenure, not-for-profit organisation Fremantle BID continues to do its part to improve the CBD through colour, fun and activation.

Formed in 2012, the organisation unites property and business owners to discuss and implement ways to better the area and keep people coming back, with projects such as the Freo_treasurehunt, the Winter Festival, uplighting of High Street heritage buildings and street activation receiving ongoing positive feedback from the community.

Fremantle BID chair Karl Bullers said getting multiple parties taking interest in the ambience of the area and working together was important for Fremantle’s success.

“In the past five years many things out of our control have affected Fremantle including the global financial crisis, decline in Main Street shopping due to huge shopping centres and internet sales,” he said.

“The BID adds value through creating events, activities and installations that will attract daytime, longer staying visitors who will also shop, thereby reinforcing or building economic growth.

“With a strong Board of representatives of the area, the BID have the finger on the pulse of Fremantle and the CBD requires specific attention to promote economic and social development.”

The City of Fremantle is considering whether to extend Fremantle BID’s operation to 2022.