BEN & Jerry’s will hold its 41st annual Free Cone Day today, Tuesday April 9.
WA ice cream lovers can head to any scoop store between 12-8pm for a free cone of legen-dairy flavoured goodness.
The global event has become an institution, with over one million scoops handed out worldwide in 2017 at a rate of 2770 scoops per minute.
Free Cone Day first originated in America in 1979, when co-founders Ben Cohen and Jerry Greenfield threw a celebration to mark their first year of operation.
Their local community of Vermont were rewarded with free scoops of the delicious creations for supporting them.
Ben & Jerry’s CEO Jostein Solheim said the company believed in having fun and thanking their fans with free ice cream.
“To us it’s a chance to have a bit of a party, to build connections with our fans, and show them how much we appreciate them,” she said.
These WA stores will be participating in the event:
Ben & Jerry’s Northbridge
Ben & Jerry’s Hillarys
Ben & Jerry’s Joondalup
Ben & Jerry’s Fremantle