LUNA Palace Cinemas and Foodbank WA have teamed up to collect food for those in need on opening weekend of film I, Daniel Blake.
The Palme d’Or winning film from acclaimed British director Ken Loach screens at Cinema Paradiso in Northridge and Luna on SX in Fremantle from November 17 and centres on a middle-aged carpenter, Daniel Blake, requiring state welfare after injuring himself and details his struggles with the complex bureaucracy of the benefits system.
The charity will provide food bins at each cinema on opening weekend, with customers attending from Thursday to Sunday evening encouraged to donate non-perishable food.
Foodbank WA chief executive Greg Hebble said hunger did not discriminate.
“It can happen to anyone at any time; increasingly, it is the working poor, single parent families and grandcarers who are seeking food relief as they struggle to pay their mounting bills and keep a roof over their heads,” he said.
“This film is a timely reminder that hunger doesn’t break for holidays, it is very real and enduring struggle that many West Australians face.”
He urged people to give generously so that no West Australian family has to go without food this Christmas.
Luna Palace Cinemas spokeswoman Lucy Gibson said the film was an important and highly topical film, and particularly poignant in the lead up to Christmas.
“This film highlights to us those people who, through no fault of their own, have found themselves in need of welfare,” she said.
“We see the opening weekend as a real opportunity to give something back to those in our local community who, like the characters in the film, are just managing to survive.”