Lord Mayor Lisa Scaffidi frustrated with City of Perth’s approach to new technology street signs

Perth Lord Mayor Lisa Scaffidi. Picture: Andrew Ritchie www.communitypix d427232
Perth Lord Mayor Lisa Scaffidi. Picture: Andrew Ritchie www.communitypix d427232

LORD MAYOR Lisa Scaffidi and Cr Reece Harley both declared an interest in a proposed ‘New Technology’ street sign in Perth, with the Lord Mayor departing the chamber for the confidential item at Tuesday night’s council meeting.

While Cr Harley had a proximity interest in the proposed sign at 146-152 Barrack Street, Ms Scaffidi declared a proximity and financial interest and – along with the public gallery – left the room for the debate and vote.

The City’s planning committee had recommended Council refuse the proposed sign on the grounds it was an above-roof sign, excessive in scale, inconsistent with the style of the building, not designed as an integral part of the building, and proposed in a heritage area.

The committee’s report argued that the sign violated both the City’s current Signs Policy and the draft revised Signs Policy.

Council agreed with the recommendation, voting unanimously to knock back the sign.

Another ‘New Technology’ sign – proposed for 507 Murray Street – was rejected by Council on Tuesday night. It was also considered excessive and out of whack with the building in question.

Cr Lily Chen voted against the recommended refusal on the grounds Perth businesses need more promotion.

During discussion of one of the signs proposed, Lord Mayor Lisa Scaffidi expressed frustration with the City’s approach.

“I hope we are not winding the clock back again after slowly winding it forward. The cities of Vincent and Stirling have a more progressive approach and they are not major business hubs. I think it needs to be appreciated that in the economic down cycle and with higher office vacancies, these signs help applicants meet the costs of their buildings,” she said.