Midland Radio Rentals help campaing White Ribbon Australia

STAFF at a Midland store have committed to “walk the talk” by becoming ambassadors for a workplace program to prevent domestic abuse of women and children.

Radio Rentals, part of the Thorn Group, has signed a four-year partnership with the male-led campaign White Ribbon Australia. Radio Rentals chief executive James Marshall said the partnership stemmed from a deep concern about the rates of violence against women.

He said one woman was killed every week in Australia as a result of domestic assault, and one in four children were exposed to violence in the home.

Stores that take steps to prevent and respond to violence against women receive a White Ribbon Workplace accreditation.

Mr Marshall said the aim was to adapt organisational culture, practices and procedures to promote safe workplaces for women and respectful relationships.

The Thorn Group plans to roll out the program to more than 700 staff including 500 Radio Rentals employees.

Mr Marshall said one of the most important aspects of the program was to “walk the talk” by embedding policies, procedures and responses to meet criteria.

Midland Radio Rentals’ staff sold white ribbons in the store last Wednesday to encourage people to get behind the White Ribbon cause and raise awareness in their community.