EDITH Cowan University has turned to an expert from the banking sector to push the university’s ambitious growth targets, which include a 25 per cent increase in student numbers by 2021.
Phillip Holley joins ECU from Bankwest where he has been heavily involved in client acquisition and retention through contact centres and a customer-focused culture.
He has been appointed as the director of ECU’s new Business Growth and Development Directorate.
ECU vice-president of corporate services Scott Henderson welcomed Mr Holley.
“ECU’s strategic plan World Ready sets ambitious targets in research, internationalisation, and learning and teaching,” Mr Henderson said.
“Phil’s commercial experience makes him ideally suited to lead ECU’s new Business Growth and Development Directorate, which will take an insight-driven approach to student recruitment and the creation of new commercial opportunities for ECU.”
Mr Holley will start on June 20.