A JOONDALUP retailer celebrated the launch of its national Christmas appeal last week.
Now in its 28th year, the Kmart Wishing Tree Appeal started last Monday and will run until Christmas Eve.
Staff from Kmart at Lakeside Joondalup Shopping City and The Salvation Army Heathridge Corps celebrated the launch on Wednesday.
Since the appeal started in 1987, more than six million presents have been donated to people in need. Last Christmas, the Joondalup store received more than 2000 donations and aims to increase that to 2500 this year.
To take part, put a wrapped or unwrapped gift under the Christmas Wishing Tree at any Kmart store and write down the appropriate age and gender of the recipient using a gift tag from the tree.
“As adults, parents tend to focus on providing for their children and they often miss out on receiving a gift at Christmas,” Wishing Tree Champion Sandra Stubbs said.
“This appeal ensures these people are not forgotten at Christmas.
“The Salvation Army also tries to ensure gifts for children in the same family are of approximately the same value.”
Monetary donations can also be made at the register or in the coin collection boxes.
The Salvation Army will collect all donated gifts and distribute them to people in need.