VISITORS with a taste for quality tipple will be pointed in the right direction with the launch of the Peel Craft Beer and Wine Trail.
Featuring seven of the region’s best beer and wine offerings, the trail was developed and funded by Tourism WA in partnership with the Mandurah and Peel Tourism Association (MAPTO) and local businesses.MAPTO chief executive Karen Priest said the focus was on providing an authentically local experience.
“Tourism regions that have a lot of food and beverage experiences to offer can seem overwhelming to visitors, they just don’t know where to start,’’ she said.
“The idea was to work with local businesses to narrow down the offerings and make them more accessible by creating a trail showcasing the Peel region’s best locally produced beverages.”
A workshop was hosted by Tourism WA and MAPTO last year.
After that, businesses interested in being part of the project formed part of a working group to lead development of the trail.
The result is an easy-to-read map on how to get from place to place, transport options, food offerings and general information.
The businesses making up the trail include Three Rivers Brewing, Peel Estate Wines, White Lakes Brewing, King Road Brewing Co, Milbrook Winery, Drakesbrook Fine Wines and the Skipworth Wine Company.
Ms Priest said MAPTO would continue to work with Tourism WA to promote the trail through marketing and distribution of the trail map.
Copies are available at visitor centres and participating wineries and breweries.
The trail will be uploaded to the Trains WA website.