The City of Swan has partnered with local businesses and community groups to launch the Membership Rewards Card program, which will bring discounts to volunteers and community groups.
The City has teamed with the Swan Chamber of Commerce, Community Newspaper Group, publisher of the Reporter, and the Membership Action Division (MAD) community network in a bid to help lift the local economy and improve consumer confidence.
The rewards card is designed for members of community volunteer organisations and their families who contribute their time to help the community grow.
The card is free to registered members of volunteer-led community groups in the City and will provide access to a range of special offers to all types of businesses.
Swan Chamber of Commerce senior vice-president Graeme Harris said local businesses were invited to join the rewards card program through the Customer Attraction Program, which was a no-cost marketing opportunity offered to businesses in the City of Swan.
“Each business can decide what kind of offer suits them and if that offer will be attractive enough to encourage customer interest,” he said.
“Participating businesses will be given a Membership Rewards Card ‘welcome star’ to stick on their window to attract card holders.”
Community Newspaper Group regional sales manager Max Wilson said he was proud to support the program.
“The program is a fantastic initiative by the City of Swan to encourage the growth of small business and drive the community volunteer network,” he said.
MAD Network project leader Mathew Merson was involved in the pilot program held through the Jane Brook Community Association, which he is president of.
“The effectiveness of the Jane Brook pilot program was evident with a peak membership of 429,” he said.
“The Membership Rewards Card program is just what volunteer groups and businesses in the City of Swan need right now; it is a great opportunity for volunteer groups to attract members and for businesses to attract customers.”
For more information, call the City of Swan’s Midland Community Development office on 9267 9013 or visit www.swan.wa.gov.au/mad for registration forms and information brochures.