Wanneroo tourism plan and sports deal to attract more visitors

THE City of Wanneroo is looking to increase visitor numbers through a draft tourism plan and increasing sports events.

The draft tourism plan identifies ways to grow the tourism industry within the City, generate job opportunities and create destination places.

The council last month endorsed it for public consultation, which closes on May 10, and agreed to enter a contract with Sports Marketing Australia to bring more sports events into the City.

Consultant Tourism, Recreation and Conservation (TRC) developed the plan through a project that aimed to identify opportunities and make recommendations to increase the City’s intrastate, interstate and international market share, visitor numbers, stay and spend.

It also evaluated tourism opportunities related to Yanchep National Park and considered other themes such as events tourism, agri-tourism, adopting smart technologies, and Aboriginal cultural experiences.