PERTH’S first milkshake challenge is set to make a huge splash at Cafe 2 Twenty-Four this weekend.
Hosted by the Feedmee App at the Belmont-based popular eatery, the contest dares the people of Perth to guzzle down the huge 3.7-litre milk ‘freakshake’.
Challengers compete in teams of three to down the sugary beverage in less than three minutes and in return Feedmee App will support OzHarvest and deliver up to 400 meals to people in need.
Co-founder of Feedmee App Tyler Spooner said the challenge was a quirky way to get people talking about a serious issue.
“Our milkshake challenge is a way to raise awareness about the hunger problems in Australia,” he said.
“It’s a bit of fun for a serious cause.”
Mr Spooner said public poverty in Australia was greatly understated and it was thought over 100,000 Australians live in poverty, and one in ten children struggled to eat regular nutritious meals.
OzHarvest collects good quality food from businesses and immediately delivers it at no cost to charitable agencies who feed the vulnerable.
OzHarvest WA state manager Jennifer Keen said she was thrilled Feedmee App was jumping on board to offer support.
“The challenge is sure to catch the public’s imagination and is a great opportunity for us to raise awareness about our operations and the growing need for food relief for the disadvantaged in the community,” she said.
The Feedmee App program donates a meal to someone in need for every five visits their users make to a restaurant partner.
For more information about the challenge contact Feedmee App on firstname.lastname@example.org.