Scarborough residents unhappy with illuminated street signs

The illuminated sign at the intersection of Scarborough Beach and Huntriss roads in Scarborough. Photo: Richard Curry
The illuminated sign at the intersection of Scarborough Beach and Huntriss roads in Scarborough. Photo: Richard Curry

THE City of Stirling is investigating illuminated street signs it installed following backlash from residents.

Councillor Karen Caddy moved a motion at Tuesday’s council meeting for a report to be provided on the illuminated street sign policy endorsed by council in 2015.

The report will give information on signs installed to date, community feedback and options to address concerns raised by residents.

Several Scarborough residents contacted the Stirling Times after the signs were installed on West Coast Highway and Scarborough Beach Road to express their objection.

One sign was erected in front of Richard Curry’s property, which he described as an “eyesore”, and he was concerned there was no consultation prior to installation and no avenues to request relocation or removal.

John Cinquini called the sign an “ugly looking steel structure” and Pam Seymour believed it was “unnecessary visual pollution” and a distraction to drivers.

But local business employee Vicki White, of Flowspace, said she loved the initiative and was keen for their business to advertise on it.

City engineering design manager Paul Giamov previously said the City would deal with ratepayers’ concerns on a case-by-case basis to ensure amenity was not affected.

He said the contractor tried to accommodate requests from residents abutting the sign at the corner of West Coast Highway and Pearl Parade regarding repositioning and brightness reduction.

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