Ellenbrook’s lifestyle adds to its popularity, says demographer Bernard Salt

Demographer Bernard Salt
Demographer Bernard Salt

THE numbers simply do not lie in Ellenbrook, consistently ranked the fastest growing suburb in Australia, according to renowned demographer Bernard Salt from KPMG Australia.

Mr Salt was describing some broad demographic trends in his capacity as keynote speaker at the Australia Day WA Being Australian Social Inclusion Symposium: Building Socially Inclusive Communities, held at the University Club of WA.

“It is quite impervious to collapse,” Mr Salt said of the continuing appeal of the Swan Valley suburb, which is still growing at almost 9 per cent per annum.

“I think it’s because it delivers an aspirational lifestyle.

“It has the right geography: it’s clean, green, close and pretty.

“Every major city needs a lifestyle option nearby and Ellenbrook is it.

“For some reason it has captured that spirit of lifestyle that Perth people want.”

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