ADULT Sinsations has received development approval to use a Wanneroo Road tenancy for its restricted premises shop.
Wanneroo councillors granted the conditional approval for the store selling adult toys, movies, magazines and lingerie on the corner of Dundebar Road without discussion at their February 10 meeting.
Planning and environmental lawyer Merinda Logie gave a deputation on behalf of the business owners prior to the meeting, saying the company had been operating for 17 years and had three other shops in Perth.
“During those 17 years there’s been one complaint,” she said.
“It’s not everybody’s cup of tea, but it’s a responsible business.
“It has all the required licences.
“The look and feel of the shops is not sleazy or dodgy.”
According to a council report, the applicant planned to “keep the restricted premises discreet by blanking all windows” using semi-opaque PVC frosting, no window displays and an internal screen blocking views inside when the front door was open.
During public consultation, submitters raised concerns that the store would be visible from schools and a church nearby, and affect neighbouring businesses.
Ms Logie said the shop would not be visible from Dundebar Road, where most children would be walking to school, and the morality of an adult store was irrelevant.
“Development applications must not be considered on the basis of moral issues,” she said.
“A planning authority is not a custodian of morals.”
Owner Dean Hammond said they were happy with the council decision and planned to open the shop in late February or early March.
“We are happy with the support that we had from the people of Wanneroo, especially on social media,” he said.
The proposed opening hours will be from 9.30am to 5.30pm seven days a week and only people aged 18 or older will be allowed in the shop.