Food and wine trail targets growing tourism market

Food and wine trail targets growing tourism market

A NEW trail map has been launched to celebrate local farm gate and fresh produce in the north eastern suburbs.

The City of Wanneroo has collaborated with the Shire of Chittering and Tourism WA to launch the trail map Wanneroo to Chittering – Eat, Pick, Grow Trail, a new initiative that features fresh, authentic produce that is either made or grown on site.

Wanneroo Mayor Tracey Roberts said tourism was an essential part of boosting the local economy.

“The new trail map unlocks new and exciting experiences for locals and visitors alike, provides opportunity for local businesses to thrive and generates jobs.

“The trail is part of the City’s strategy to strengthen its reputation as a destination with gourmet produce worthy of international recognition, tapping into a lucrative market to promote our City’s fresh, safe, high-quality produce that can be experienced in some of the most beautiful landscapes in the Perth metropolitan region.”

“We encourage the businesses listed on the trail to offer visitors a great customer experience, by sharing information about their products and explaining the production process.”

Chittering Shire President Gordon Houston said people were increasingly interested in the provenance of their food.

“Local people may even be surprised to find that much of their food is produced in their own backyard,” he said.

“This trail gives visitors the chance to trace their produce back to the farm gate, interact with producers and even learn the skills to grow their own.”

The Wanneroo and Chittering trail map is one of 18 new trails recently launched by Tourism WA across the state.

Businesses listed in the map include:

Chocolate Drops Tearooms

Yanchep Lavender Farm

Jumanga Olives

Perth Mango Farm

Andrews Succulents

Trandos Farm Gate Sales

Berry Sweet Strawberry Farm

Muchea Tree Farm

Thrive Sustainability

Golden Grove Citrus Orchard