Taking the message of men�s health issues to the streets, the RAC is encouraging West Australians to post a selfie on the RAC Facebook page or tag them in a tweet posing with one of its �Mo vans� during November.
RAC general manager motoring Mark Weller said Movember was highly relevant to RAC staff.
�Most of our patrols are men, which is why this campaign is so important to us. This campaign allows us to bring men�s health issues to the forefront and talk about them with our staff and our members,� he said.
�A number of our patrol staff have survived prostate cancer and it affects everyone: colleagues, friends and family.�
For each selfie uploaded or tweeted, RAC will donate $5 to help raise money for men�s cancer. Those less narcissistically inclined can simply donate directly to the cause by going to Movember.