The award-winning Hungry Puffs box.
Camera IconThe award-winning Hungry Puffs box. Credit: Supplied/Supplied

Empty cereal box takes out top design award

Natalie HordovWestern Suburbs Weekly

AN empty cereal box tackling hunger has edged out buildings and interiors to win the top award at the 2019 Design Institute of Australia (DIA) WA awards at the weekend.

The awards acknowledge the creative work produced by the WA design community

“Hungry Puffs” by the Brand Agency was named Best in State and also received an Award of Merit.

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The lack of contents in the cereal box represented the same breakfast over 100,000 WA children have everyday; each box sold provided 10 children with their next meal.

The judging panel described it as an example of “how our industry can and should contribute to social improvements through design thinking”.

DIA WA chair Stephen Moorcroft said the Brand Agency’s wins showed the institute was a community for all design disciplines.

Willing Coffee in the Swan Valley.
Camera IconWilling Coffee in the Swan Valley. Credit: Supplied/Supplied

Other Award of Merit winners included Templewell Studio, La Haus Creative Studio, Rezen studio for Project Wanderlust, a global travel technology company’s Singapore hub; Ohlo Studio for Willing Coffee, a Swan Valley cafe with specialty coffee; and Hassell, Taylor Robinson Chaney Broderick & Living Edge for the new Living Edge Showroom at Queen Street, Perth.

The Living Edge showroom on Queen Street, Perth.
Camera IconThe Living Edge showroom on Queen Street, Perth. Credit: Supplied/Supplied

The following received commendations: Form Design Australia Pty Ltd: Aquarius Gen 2 Barrier Denis Witter: Flower Tower Hillam Architects: Ember Pendant Simon Lockwood: Huni Softlight Woods Bagot: P&N Bank Workplace Hames Sharley: 240 St Georges Terrace Upgrade Stage 1 Hassell: Rio Tinto Central Park Arcadia Design Studio: Curtin Think Space Design Theory: 137 St Georges Terrace Mata Design Studio: Miss Chow’s South Perth Woods Bagot: Campus Perth Hames Sharley: Aspire by Stockland, Calleya La Haus Creative Studio: Coco & Lola Sydney DIA WA branch manager Dr Sacha DeVelle said that the number of entries for 2019 was impressive given the challenging market conditions.

Project Wanderlust.
Camera IconProject Wanderlust. Credit: Supplied/Supplied

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