WHEN Simon McGrath started his real estate career in 1998 he said the motto was “Here’s your desk, here’s your phone, good luck, you are on your own”.
“Things have changed dramatically since then, and today I am responsible for mentoring and coaching some of the champions that stand on the stage at the annual REIWA awards,” he said.
While there have been changes to the industry, including the introduction of the internet, greater use of technology and massive improvements in marketing standards, Mr McGrath said hard work was still the key to success.
“Get rid of your girlfriend (or boyfriend), you are going to be married to your desk and your phone,” he said.
“There are no boundaries in this industry and you are expected to be available 24/7 at short notice; even after all these years I still work most Sundays and many, many late nights.
“It can be rough on a family and a relationship and that needs to be taken into consideration.”
Regularly recognised among the industry’s top 0.5 per cent, Mr McGrath said blood, sweat and tears, and an unwavering desire to look after his clients were behind his success and longevity.
“Also, I will never compromise on my ethics, and I think people respect this,” he said.
“Many of the people I have dealt with over the years have become wonderful friends and that is one of the best things about this job.
“I also get a great thrill when I help somebody achieve something that really matters to them.”
Mr McGrath has weathered many changes over the years including the GST, the GFC, the European meltdown, Brexit and the end of the WA mining boom.
His instincts tell him that the current market is very close to its bottom.
“The western suburbs still has short supply, which is a good situation, and it’s times like this that properties are available that are normally never on the market,” he said.
“They say in real estate that you make your money in the buying, not in the selling – as Warren Buffet says, when others are fearful, it’s time to be brave and when others are brave, it’s time to be fearful.” n